What Is Brazil Good At Making?
Economy
Edward Finney
Oct 23 2008
After the bloodless coup and the military takeover in 1964, the doors were basically
closed to immigration and importation. The attitude of the military government was
that `Brazil was forBrazilians´and can develop without outside help. That seemed
to be true for a few short years when an economic boom occurred but it was short
lived and not sustainable. For 3 decades Brazil was a manufacturer of sub standard
goods that were not of export quality. The government would not allow the importation
of technology or people who could improve quality. High tech electronic parts, being
of low weight where easily smuggled in at great cost. . Mostly through Paraguay
which is still considered a Brazilian black market supplier. It seems that everything
that was available to the public was JUNK. This author bought a toaster in 1986
that lasted all of 3 days before it burnt up. . . . .and a refrigerator that NEVER
worked right.
This mindless attitude started to change in the early 1990´s with the return
to a democratic government. Import taxes remained extremely high but essential goods
and technology were allowed. Car manufactures were allowed to setup factories within
Brazil because import tariffs were prohibitive. Thehigh tech computer industryremained
basically closed to import because Brazil wanted to develop it´s own. As a
concession to import demand, the government developed a duty free zone in Manaus,
1000 miles up the Amazon River. . no roads in or out. . only ship transportation.
Motorcycles (mostlyHondas), TV´s,computers and household appliances were the
main industries with imported parts. Assembled in Brazil and transported to Santos,
these items were proudly proclaimed to be MADE IN BRAZIL ( but actually were just
assembled in Brazil with imported parts from the developed world).
Since the return to full fledged democracy, Brazil has improved their technology
immeasurably. Quality goods are now available with 1st world technology and manufactured
in Brazil. To the forefront of what Brazil is good at would be the following: Cars
and trucks of foreign companies(Brazil has no national car company of any significance),
household appliances, TV´s and other entertainment products, furniture, shoes,
textiles, raw materials such asiron oreand bauxite, grains, tropical juices(especially
orange juice), coffee, ethanol, beef and chicken, beer, motorcycles, and of course
cachaça. In the non-manufacturing area one should mention architecture and
design and novelas(soap operas that Brazilian women are abdicated to). In the author´s
eye, the best product from Brazil is the delightful women of Northeastern . . .
. an agreeable mixture ofPortugal, Native Indian and African Slave. That alone is
reason enough to make one visit and want
to stay in this magnificence country. This author did. . and would do it again.
. and that´s a fact.